When we visit any supermarket, we make sure there is always one or the other new product on a shelve in the bath and oral care department. Each brand is venturing with its unique value propositions. Few provide 24 hrs germ-free, fairness, 100% natural, freshness, with different flavours and fragrances. Today, upcoming hygiene brands in…
Custom Soap Packaging for Promoting Scented Bars
Scented soaps are lauded for their exquisite fragrances. There is a variety of perfumed soaps available for consumers ranging from basic ones to luxury bars. For soap manufacturing companies, it is important to have entrancing packaging customized for displaying different kinds of fragrant soaps. If you are about to launch a new perfumed soap range…
7 Tips for Building an Amazing Design Portfolio
After months of learning the basic fundaments of designs and then practicing technical tools such as Sketch or Illustrator, now the next major step would be to design a unique portfolio with a lasting impression. The portfolio is a public presentation which should reflect the brand style, skills and point of view; hence, for any…
10 Creative Packaging Design Pinterest Boards to Follow
It is very certain that by this time, your brand is already present on Facebook, Instagram, Twitter and LinkedIn but are on also on Pinterest? We are in an era where everything is based on images and visual aspects. The one-stop destination to find various creative inspiration is Pinterest. Pinterest is a popular site which…
5 Best Design Agencies in India 2019
Do you know more than 70% of purchasing decision is made within 5-7 seconds of looking at the product. That’s because of the creative packaging design. We always hear people saying packaging design is just as important as the product, and yes, that is the fact. Your first impression will forever mark your active presence…
Typography and Iconography on packaging design – Trend 2019
Do you know, it is not the brand or price of the products that pull the customer attention on the store shelf? It is, in fact, packaging that influences their purchase decisions. It is vital for you to make sure you attract the attention of the customers with the right packaging to stand out of…
6 Creative Tips for Product Label Design
Conduct research Proper research always needed for product label design even if you are on the job for designing rough sketches. When you are a job, you need to conduct the research, to find who your target audiences are, along with the details of their age, gender, education, and values. The vital information you collect…
7 Latest Digital marketing trends 2023
Digital infrastructure can play a crucial role in keeping your business ahead of the competition. Digital trends in 2023 have experienced a dramatic shift in every digital marketing strategy applied. You might have ignored a few aspects like artificial intelligence and visual search in your digital marketing strategies to date, but you no longer will have…
Digital Marketing – Effective Brand Building
Traditional marketers today look at digital marketing as a threat to their existence. However, the myth should be ignored. Digital marketing is just usage of some techniques used as a part of faster marketing and communications in a more streamlined and practical manner when compared to traditional marketing. Raising competition Every business entity from the…
How can eco-friendly packing help in branding?
Eco-friendly packing has become an echo of today’s world. Many NGOs are shouting for the need for eco-friendly nature and spreading the need for the same. What does this eco-friendliness mean? Does it restrain your responsibility for banning plastic or spreading greenery? It has a bigger picture than we think. Eco-friendliness means taking a step…