Desperate to have shiny, healthy hair? Is scraggly wiry hair your biggest nightmare? When we talk about hair care, then hair oil takes its place as hair food nourishment hence it is very important that hair…
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Beauty and Personal Care Packaging Design
When we visit any supermarket, we make sure there is always one or the other new product on a shelve in the bath and oral care department. Each brand is venturing with its unique value propositions….
Custom Soap Packaging for Promoting Scented Bars
Scented soaps are lauded for their exquisite fragrances. There is a variety of perfumed soaps available for consumers ranging from basic ones to luxury bars. For soap manufacturing companies, it is important to have entrancing packaging…
7 Tips for Building an Amazing Design Portfolio
After months of learning the basic fundaments of designs and then practicing technical tools such as Sketch or Illustrator, now the next major step would be to design a unique portfolio with a lasting impression. The…
10 Creative Packaging Design Pinterest Boards to Follow
It is very certain that by this time, your brand is already present on Facebook, Instagram, Twitter and LinkedIn but are on also on Pinterest? We are in an era where everything is based on images…
5 Best Design Agencies in India 2019
Do you know more than 70% of purchasing decision is made within 5-7 seconds of looking at the product. That’s because of the creative packaging design. We always hear people saying packaging design is just as…
Typography and Iconography on packaging design – Trend 2019
Do you know, it is not the brand or price of the products that pull the customer attention on the store shelf? It is, in fact, packaging that influences their purchase decisions. It is vital for…
6 Creative Tips for Product Label Design
Conduct research Proper research always needed for product label design even if you are on the job for designing rough sketches. When you are a job, you need to conduct the research, to find who your…
Brand Identity – Guidelines
What is brand Manual (Brand Identity Guidelines) Brand identity guidelines are the manual explaining how usage of the brand should be both internally and externally. If the brand logo looks different everywhere you see it; there would be no way to establish an instant connection in consumer’s mind about logo and brand promise. The brand identity guidelines are formed to instruct how tangible elements of the brand should be used in branded communications from business cards to packing design. Following brand identity guidelines will help your brand leave fingerprints across all communication touch points. Brand guidelines will dictate instructions related to all aspects of the brand like colour,…
7 Latest Digital marketing trends 2023
Digital infrastructure can play a crucial role in keeping your business ahead of the competition. Digital trends in 2023 have experienced a dramatic shift in every digital marketing strategy applied. You might have ignored a few aspects…