Consumers are becoming more aware of ingredients, ethical sourcing, sustainability, and environmental impact, and the beauty industry is changing. You can see this shift happening in vegan beauty products, which provide options free of any animal-derived ingredients. But the formula is only half of what the consumer sees. Those values should be reflected in vegan…
Beauty and Personal Care Packaging Design
When we visit any supermarket, we make sure there is always one or the other new product on a shelve in the bath and oral care department. Each brand is venturing with its unique value propositions. Few provide 24 hrs germ-free, fairness, 100% natural, freshness, with different flavours and fragrances. Today, upcoming hygiene brands in…